Finance industry professional John Maude has been appointed by Cornerstone Finance Group to lead the Commercial Finance business in the Midlands region.

John, from Stafford, has been appointed Head of Commercial Finance (Midlands) to drive further expansion of the commercial lending business, where he’ll have responsibility for growing both the team and client base.

John has over 36 years of experience, where he has led teams within both the business and commercial banking fields and is looking forward to applying his skills to expand the Cornerstone client base and help Midlands-based businesses to secure lending to meet their business needs.

John said:

I am delighted to be joining the Cornerstone Finance Group with the remit of building the business and establishing the brand as the number one commercial broker in the Midlands.

“Businesses across the Midlands are striving for growth and Cornerstone has vast experience of working with such clients to offer bespoke advice whilst working together to find solutions that are right for them.”

John started his career at RBS, later becoming NatWest, where he held a number of roles and spent 30 years in leadership. He has recently held the role as Regional Managing Director, Midlands, South West & Wales, followed by the last 18 months as Head of Business Banking Portfolio Management.

John’s appointment will see Cornerstone Commercial Finance extend its reach from Wales and the south west of England into the Midlands area.

Commenting on his appointment, Cornerstone Commercial Finance Managing Director, Kevin Morgan said:

John’s appointment marks a significant milestone for the Cornerstone business, and we are delighted to have him on board to lead the expansion of the business in the Midlands.

“We have grown the business in Wales and the south west and are delighted that with John at the helm we can offer Midland’s businesses a range of commercial lending solutions. John has a proven track record in financial management and business development that aligns with our strategy of providing bespoke solutions to our clients and we look forward to the valuable contributions he will make to the success of Cornerstone Finance Group and our clients.”

The Cornerstone Finance Group is a hub of financial industry experts offering specialist interlinking services that work together. The Group operates across five different sectors of the UK financial services market – commercial finance, commercial insurance, wealth, mortgage and protection.

News & Insights

View all news
Vicki Picton

Advisers Can Help Clients Move Beyond Bad Credit

Vicki Picton, Director and Mortgage & Protection adviser at Veritas Financial Group, explains how advisers can help clients move beyond bad credit by combining early engagement, lender relationships, and strategic planning to achieve homeownership.

Philip Keith

Lender Links Help Advisers Support Bad Credit Clients

Philip Keith, Director at Mellow Financial, highlights how strong lender relationships and adviser expertise help clients with bad credit navigate the mortgage market and achieve homeownership.

GW Mortgage and Protection Specialists

GW Mortgage and Protection Specialists joins The Cornerstone Network

GW Mortgage and Protection Specialists, led by George and Harry White, has joined The Cornerstone Network as an appointed representative, gaining access to training, operational support, and growth opportunities while expanding into the commercial market.

CJM Finance

CJM Finance joins The Cornerstone Network

Founded by Conor Mullane, CJM Finance was created to deliver something special for clients - a trusted, client-first advice firm built on confidence, care, and long-term relationships.

Open 2 Finance

Open 2 Finance joins The Cornerstone Network

Open 2 Finance, founded by Callum Booth, has joined The Cornerstone Network as an appointed representative. The partnership will provide training, compliance, and operational support as the firm focuses on delivering trusted, client-centred financial advice.

Uk fast growth Index 2025

Cornerstone Finance Group Named One of Wales’s Fifty Fastest-Growing Firms

Cornerstone Finance Group is named one of Wales’s fifty fastest-growing firms by the UK Fast Growth Index 2025.