Mortgage advisers are being encouraged to see the “fixed-rate deal surge” of 2025 and 2026 as a chance to build stronger client relationships through more in-depth reviews.

The Cornerstone Network, which supports a growing number of independent mortgage advisers across the UK, is working with its members to ensure they are well positioned to support clients through what is expected to be one of the busiest periods for product transfer activity in recent years.

Phil Emanuel, Director of Network Growth at Cornerstone, said: “These are probably two of the biggest years we’ve ever seen in terms of the remortgage market. Planning ahead is critical – but it’s not just about timing. We’re encouraging our advisers to treat these as full reviews, not just product transfer calls. When you do that, you open the door to so many other meaningful conversations with your client.”

According to the network, using the right technology to support these conversations is key. Cornerstone’s system, based on the Acre platform, allows advisers to identify cases several months in advance. It also helps manage compliance and data collection, meaning more of the conversation with the client can be focused on understanding their wider circumstances.

Matt Lindsey, of Amber Shield Finance Ltd and part of the Cornerstone Network, said that using Acre has improved both efficiency and client engagement. 

“I can do a lot of research before we even get on the phone. That means the conversation can be more about the client – their plans, their interests – and less about filling in the paperwork,” he said.

Other advisers in the network also point to the value of early conversations, especially in light of the changing financial environment. 

Rachel Ramsay, of Ramsay Financial Ltd, said: “We’re seeing a return of clients whose circumstances have changed since they first took out their mortgage. Rates are higher, the cost of living has gone up, and the need for reassurance and clear advice is greater than ever. That’s where the relationship matters.”

Jo Brown, National Account Manager at Lloyds Banking Group, echoed this, noting that good advice now may lead to further opportunities down the line. 

“These conversations can unlock protection needs, or help a client think through their longer-term goals. It’s not just about this one deal – it’s about being there for them in the years to come,” she said.

The network’s approach has been to combine personal support with systems and training that help advisers feel more confident and better prepared. 

Ceri Evans, a mortgage adviser with Remoo Mortgages, said: “It’s about getting in touch early, understanding where your client is now, and making sure they know they can trust you. That’s how you build long-term value.”

With interest rates having fluctuated significantly in recent years, and many clients now facing a very different financial picture to the one they were in when they first fixed, the network believes there is a clear role for the adviser community to add value.

Emanuel added: “If I could have one wish for this year, it would be for advisers to get even better at conversational fact-finding. That’s where you turn a transaction into a relationship – and where clients really begin to see the value of good advice.”

Silhouette of a person wearing headphones, looking out of a window at a bright seascape.

Cornerstone Podcast Series

Join us for expert insights, real conversations, and fresh perspectives from across the financial services world.

News & Insights

View all news
Rhys Williams, President of the South Wales Football Association and Head of Corporate Finance at Cornerstone Commercial Finance

Rhys Williams Becomes President of South Wales FA

Cornerstone Commercial Finance’s Head of Corporate Finance, Rhys Williams, has become President of the South Wales Football Association, following two decades of voluntary work supporting grassroots football.

Cornerstone Network Relationship Managers

Cornerstone Network Expands Relationship Team to Offer More Focused Adviser Support

The Cornerstone Network has expanded its relationship team and introduced a regional structure to provide member firms with clearer points of contact, greater capacity and more focused support as they grow their businesses.

Jonathan Needham

Closing the Protection Gap Starts with Informed Clients

Jonathan Needham explores the FCA's latest protection gap findings and why informed client conversations are key to improving protection outcomes.

Andrew Needham

Later Life Lending: Advisers Can’t Afford to Sit on the Sidelines

Later life lending is becoming essential for mortgage advisers. Discover why client needs are evolving and how firms can build confidence in this growing market.

Cornerstone Finance Group and Imperial Chartered charity golf day raising funds for the Motor Neurone Disease Association at Radyr Golf Club Cardiff

Cornerstone Finance Group’s Annual Golf Day Raises More Than £11,000 for MNDA

Our sixth annual golf day raised a further £11,005 for the Motor Neurone Disease Association (MNDA), taking the total raised by Cornerstone Finance Group and Imperial Chartered since 2021 to £61,439.

Haydn Thomas

Our CEO Named Industry Leader of the Year

Cornerstone Finance Group CEO Haydn Thomas has been named Industry Leader of the Year at the NACFB Commercial Broker Awards 2026.